Horse meat scandal leads to 30% trade boost for butcher

Burgers on sale in the UK have been found to contain horse meat

Burgers on sale in the UK have been found to contain horse meat

First published in News by

A BUTCHER says the horse meat scandal led to a 30 per cent increase in his trade last week.

Bernie Longhurst, whose business operates in Brucewood Parade, Marlow Bottom, said more people are coming to him for their meat having lost trust in supermarkets.

And he has used humour to attract more interest, displaying signs outside the shop saying 'home made burgers 100% beef no added salt or shergar' and 'no horsing around'.

He told the MFP: "I was up 30 per cent last week and I hope it continues. The customers all say the same - 'we're not going to shop there anymore (the supermarket) we want to know where it comes from'."

A Europe wide investigation was sparked after horse DNA was discovered in frozen ready meals sold at supermarkets, with a string of products, some sold by big names in the industry, also then found to be affected as well.

Mr Longhurst was unsurprised by the revelations to some extent because he has long wondered how such cheap meat products could be offered.

He said: "I've been doing this 40 years. Butchers have known throughout the years it costs money to breed an animal, a farmers has got his overheads, vet bills, insurance etc, it all comes at a price.

"At the end of the day you get what you pay for. To make proper burgers unfortunately it comes at costs, if you want to cut corners that's what you get. How can you make six burgers for £1 as some shops have offered?"

The key difference his shop offers is that everything is traceable, he said, adding he believes the scandal so far is just the tip of the iceberg.

Kerry Grant, 40, a housewife, from Marlow Bottom stopped off at the store after being amused by the signs outside, She said: "I loved it, it was hilarious. It made me pull over to have a look, it's very good and it made my day."

Of the scandal, she said: ""There's no doubt in my mind that we've eaten horse at some point.It disgusts me to be honest, horses are beautiful so it makes me sick to my stomach. I'll definitely be using the butchers and wont be buying supermarket products until this is sorted."

Comments (12)

Please log in to enable comment sorting

11:54am Fri 22 Feb 13

thethe says...

How can he prove his burgers are 100% beef? The onyl way is to take a joint of beef from display and grind it into mince in front of the customer. Does he do that I wonder
How can he prove his burgers are 100% beef? The onyl way is to take a joint of beef from display and grind it into mince in front of the customer. Does he do that I wonder thethe
  • Score: 1

12:26pm Fri 22 Feb 13

Welwyn Dowd says...

A local shop for local people
A local shop for local people Welwyn Dowd
  • Score: 2

1:46pm Fri 22 Feb 13

Flackwell says...

Made no difference to 45% !!!!

How ignorant or stupid can so many people be ?
Made no difference to 45% !!!! How ignorant or stupid can so many people be ? Flackwell
  • Score: -2

3:30pm Fri 22 Feb 13

thethe says...

made no difference to me as I don't buy any meat
made no difference to me as I don't buy any meat thethe
  • Score: 0

4:35pm Fri 22 Feb 13

chapmani says...

Made no difference to me, as I always buy my meat from a butcher and yes they will grind the meat in front of you if you so wish.
You get what you pay for.
Made no difference to me, as I always buy my meat from a butcher and yes they will grind the meat in front of you if you so wish. You get what you pay for. chapmani
  • Score: 3

7:59pm Fri 22 Feb 13

Mr Totterdge Hill says...

chapmani wrote:
Made no difference to me, as I always buy my meat from a butcher and yes they will grind the meat in front of you if you so wish.
You get what you pay for.
Only applies to the blinkered individuals that eat Findus and Birds Eye every day because they are so lazy.

Buy from a butcher... stop eating proceeded cr4p!
[quote][p][bold]chapmani[/bold] wrote: Made no difference to me, as I always buy my meat from a butcher and yes they will grind the meat in front of you if you so wish. You get what you pay for.[/p][/quote]Only applies to the blinkered individuals that eat Findus and Birds Eye every day because they are so lazy. Buy from a butcher... stop eating proceeded cr4p! Mr Totterdge Hill
  • Score: 2

8:10pm Fri 22 Feb 13

demoness the second says...

I am thrilled for my local butcher - he has never been so busy.
As others say.. you get what you pay for :)
I am thrilled for my local butcher - he has never been so busy. As others say.. you get what you pay for :) demoness the second
  • Score: 4

10:00pm Fri 22 Feb 13

Bookermum says...

It has made no difference to me as we do not buy pre-made rubbish! We eat meatballs, burgers, lasagna etc etc, but it is all home made from scratch!
It has made no difference to me as we do not buy pre-made rubbish! We eat meatballs, burgers, lasagna etc etc, but it is all home made from scratch! Bookermum
  • Score: 2

11:39am Sat 23 Feb 13

Edgar Brooks says...

Flackwell wrote:
Made no difference to 45% !!!! How ignorant or stupid can so many people be ?
The only ignorant, or stupid, person seems to be you; like others, on here, it's made no difference to me, because, wanting to be able to taste the meat, rather than the spices added to mask the tastelessness of the product, I've been buying from a particular butcher for years.
[quote][p][bold]Flackwell[/bold] wrote: Made no difference to 45% !!!! How ignorant or stupid can so many people be ?[/p][/quote]The only ignorant, or stupid, person seems to be you; like others, on here, it's made no difference to me, because, wanting to be able to taste the meat, rather than the spices added to mask the tastelessness of the product, I've been buying from a particular butcher for years. Edgar Brooks
  • Score: 0

6:45pm Sat 23 Feb 13

thethe says...

Bookermum wrote:
It has made no difference to me as we do not buy pre-made rubbish! We eat meatballs, burgers, lasagna etc etc, but it is all home made from scratch!
but surely you buy your meat or mince from somewhere so how do you know what is in it?
[quote][p][bold]Bookermum[/bold] wrote: It has made no difference to me as we do not buy pre-made rubbish! We eat meatballs, burgers, lasagna etc etc, but it is all home made from scratch![/p][/quote]but surely you buy your meat or mince from somewhere so how do you know what is in it? thethe
  • Score: 0

7:04am Sun 24 Feb 13

demoness the second says...

thethe wrote:
Bookermum wrote:
It has made no difference to me as we do not buy pre-made rubbish! We eat meatballs, burgers, lasagna etc etc, but it is all home made from scratch!
but surely you buy your meat or mince from somewhere so how do you know what is in it?
I think if my butcher tells me that his mince and burgers are all 100% beef chuck steak I am far more likely to believe him and it is far more probable than a huge multi conglomerate corporation who gets their meat from a variety of sources.
The question should be.. why should we not trust him?
Besides you really can tell good quality minced beef steak as opposed to the rubbish that is served up in these burgers and ready meals.
[quote][p][bold]thethe[/bold] wrote: [quote][p][bold]Bookermum[/bold] wrote: It has made no difference to me as we do not buy pre-made rubbish! We eat meatballs, burgers, lasagna etc etc, but it is all home made from scratch![/p][/quote]but surely you buy your meat or mince from somewhere so how do you know what is in it?[/p][/quote]I think if my butcher tells me that his mince and burgers are all 100% beef chuck steak I am far more likely to believe him and it is far more probable than a huge multi conglomerate corporation who gets their meat from a variety of sources. The question should be.. why should we not trust him? Besides you really can tell good quality minced beef steak as opposed to the rubbish that is served up in these burgers and ready meals. demoness the second
  • Score: 0

1:13pm Sun 24 Feb 13

Kiwipuss says...

Trust is a powerfull intrusion into our lives on all matters, there are over 170-000 horses unacounted for throughout Ireland, are most of us nieve enough to believe that they have been buried because of natural death, I think not.
All the gripe and moaning humans are doing is because they were NOT TOLD about this problem, horse meat is perfectly edible and has been for thousands of years, so why start moaning now? just make a visit to 'China town in London' and see the variety of animals and birds they cook and eat.
Trust is a powerfull intrusion into our lives on all matters, there are over 170-000 horses unacounted for throughout Ireland, are most of us nieve enough to believe that they have been buried because of natural death, I think not. All the gripe and moaning humans are doing is because they were NOT TOLD about this problem, horse meat is perfectly edible and has been for thousands of years, so why start moaning now? just make a visit to 'China town in London' and see the variety of animals and birds they cook and eat. Kiwipuss
  • Score: 0

Comments are closed on this article.

Send us your news, pictures and videos

Most read stories

Local Info

Enter your postcode, town or place name

About cookies

We want you to enjoy your visit to our website. That's why we use cookies to enhance your experience. By staying on our website you agree to our use of cookies. Find out more about the cookies we use.

I agree