Amersham residents have been urged to take part in a survey which campaigners hope will shape the future of the town.

The Amersham Action Group (AAG) is investigating ways Amersham High Street could be improved to attract more people to the area – and residents have been asked to have their say.

Last week community leaders launched a campaign to save the High Street after the closure of Iceland three years ago caused some businesses’ footfall to plummet.

Chiltern District Councillor and member of the AAG, Mimi Harker, said high streets are facing challenges across the country, and the Amersham community hopes to address some of these issues locally.

The AAG has put together an online survey which aims to investigate the shopping habits of Amersham residents and establish what they want for the area.

The survey asks what types of businesses the resident is likely to visit – from food stores to charity shops – and where they usually prefer to go shopping.

Cllr Harker said: “We are currently looking at ways that we could improve Amersham High Street to try and encourage more people to shop locally and support their community.

“We realise that all high streets are facing challenges now, but we believe that as a community we should try and address some of these.

“We have therefore compiled a survey to ask local people about their shopping habits and what it is they would like to see in Amersham on the Hill.

“We would like as many people and as many age ranges to complete this as possible to give us the information we require to try and meet the changes in peoples shopping habits.

“Thank you for taking the time to complete this survey.”

The AAG is investigating a number of ways to bring more people into the area, including creating a one-way system and more parking on Sycamore Road – which members say would bring more footfall to the town’s businesses.

There have also been calls to install ‘Welcome to Amersham’ signs at the main entrances to the town – which Cllr Harker says would put the area “on the map”.

To view the online survey visit: