Thousands of free football camp places are being offered to children this summer, including sessions at two Buckinghamshire clubs.
Kellogg’s Football Camps will return for their third year with more than 39,000 free places on offer across the UK, helping to keep kids active during the holidays while easing childcare demands on parents.
The scheme includes camps at Wycombe Wanderers FC and Milton Keynes Dons FC.
Dean O’Brien, UK general manager at Kellogg’s, said: "We’re proud to bring Kellogg’s Football Camps back for a third year, helping parents during the school holidays and giving children the chance to stay active.
"Our goal is to make camps more accessible, especially for families who might otherwise miss out.
"Working closely with club charities across the country helps us ensure the camps are open to everyone, inclusive and able to deliver real impact."
The camps are delivered in partnership with the English Football League and are open to boys and girls aged five to 15.
Each session is led by FA-qualified coaches.
Parents can secure a free place by purchasing a participating box of Kellogg’s cereal and scanning the QR code on the packaging.
A new survey commissioned by Kellogg’s revealed that half of parents feel stressed about managing work and childcare during the summer, with 17 per cent admitting they have taken sick leave because of a lack of options.
Almost 94 per cent of parents believe it is important for children to stay active during the summer, citing football as a way to improve teamwork and confidence, according to the survey.
However, 47 per cent of parents said their children are less physically active during the holidays, while 68 per cent said screen time increases.
EFL director of community Debbie Cook said: "Supporting communities is fundamental to the EFL’s purpose.
"Our clubs are deeply rooted in their towns and cities, serving as trusted local institutions that bring people together and create opportunities far beyond the pitch.
"Our partnership with Kellogg’s helps us extend that impact even further, once again giving thousands of young people the chance to stay active and grow in confidence.
"These camps don’t just keep children entertained – they bring communities together, offer vital support to families during the busy school holidays, and showcase the important role clubs play."
Last summer, the programme delivered more than 16,000 hours of coaching.
To register for a free place, parents should visit kelloggsfc.com.
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